By John Trapani9 Companies that take advantage of webinars often focus on the marketing benefits of webinar engagement. Be it product promotions, sales training, product updates, and the like. Businesses are always looking to increase revenue and keeping your customers informed of the wonderful things your company is doing is a great use of webinars.
But webinars are not just a marketing tool that can help increase sales. A webinar, a web conference, or any live streaming media, is an engaging form of live communication that can help a business lower costs and improve efficiency. Here’s an example. Supplier Relationships One area that a lot of companies seem to neglect is supplier relationship management. Like we just mentioned, companies are focused on fostering customer loyalty, but that’s not the only relationship that should be nurtured. A good relationship with key suppliers can be crucial to the success of the business. And what’s a key component of any good relationship? That’s right…communication. Using live webinars to communicate with your supplier is a fantastic way of relaying information and getting their immediate feedback. Here are some ideas on how to use webinars to communicate with key suppliers:
Live web conferencing – webinars – allow for more engaging communication than a broadcast email or a group conference call. Graphics, video, and screen sharing can greatly enhance the flow of information. And again, being able to answer their questions live and all at once can save time and reduce frustrations down the road. Why not? Managing supplier relationships can be crucial to your organization. Frequent and engaging communication is key to enhancing the relationships. Utilizing webinars to communicate is an easy and effective way convey information and get immediate feedback. Contact us and we’ll explain how easy it is to create and deliver engaging webinars. John Trapani John@rivercreststreamingmedia.com (484) 245-4164
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